Runa, formerly known as WeGift, is at the forefront of unlocking digital value for everyone through its pioneering payment rail. Founded by Aron Alexander in 2016, Runa provides infrastructure for transferring and exchanging digital value, from fractional shares to gift cards, facilitating instant payments and transactions globally. Runa's platform enables developers to seamlessly integrate digital value capabilities into their applications without the need for complex infrastructure. The company aims to bridge the gap in the multi-trillion-dollar digital currency and payment markets by driving liquidity and enabling businesses to adapt to this growing segment of the economy. Headquartered in London, Runa's experienced team, with backgrounds in innovative companies like Rapyd, Tango Card, Monzo, and Freetrade, is committed to making digital value accessible to all.