Rodeo is shaping the future of flexible work, driven by a commitment to making flexibility beneficial for all. Founded in 2021 by Will and Alfie, who bring diverse experiences from every facet of the gig economy, Rodeo addresses the industry's potential and challenges. Believing in riders' autonomy, professionalism, access to competitive opportunities, and transparent visibility into earnings, Rodeo ensures a fair and rewarding environment. Launched in 2022, the Rodeo app has garnered support from insightful investors who share the vision of enhancing the gig economy for both workers and businesses. With a small yet highly effective team, Rodeo is dedicated to creating a platform that redefines the landscape of flexible work.